Toufic Beyhum
Creative Director, Advantage Y&R

In just over 2 years since joining Advantage Y&R, Toufic has helped push the standard of advertising in Namibia to a new level, with the Agency picking up 3 Silvers and 1 Bronze Loerie, a gold Epica, a gold Lucie Award (NYC), a second-place at the Cannes Act Responsible exhibition, and Namibia’s first-ever Cannes shortlist.

In the span of a 22-year career, Toufic has worked at Leo Burnett, BBDO and McCann in Dubai, Berlin and New York, and freelanced for 6 years in London. Toufic is especially excited about judging the Student Awards, having also worked as a Senior Creative/Mentor for 3 years at the School of Communication Arts in London, the world’s most-awarded ad school.What Toufic enjoys most about student work is that it displays pure creativity and raw passion, delivered by youngsters whose drive has not been blunted by Agency politics or industry disillusionment.  


Alex van Niekerk
Creative Director, King James
Cape Town

Alex started his career as a digitally-led Art Director at Ogilvy Cape Town in 2010, where he worked with some of the largest brands in the country such as Volkswagen, Audi, Carling Black Label, Castle Lite and Comedy Central. During his time there, Ogilvy Cape Town became recognized as one of top digitally-integrated agencies in the country.

In 2015 he joined the creative team at King James Digital where he has since fulfilled a fully integrated creative role across the agency, and has recently been appointed as Creative Director. To date he been recognized numerous times at Loeries, One Show, Assegai, Bookmarks, Clios and D& AD, as well as a number of golds at Cannes and a Grand Prix at Loeries for the Carling Black Label ‘Be the Coach’ campaign. 

Kelsie Blake
Designer, Publicis
Cape Town

Kelsie began her studies at Stellenbosch Academy, spending one year there before directly entering the industry as a junior designer. After spending a few years in the industry she had the opportunity to return to her studies and complete her design degree at AAA.

Finishing top of her year, Kelsie graduated with distinction and picked up a bronze Loerie in publication design. During her first year back in the working world at Publicis Machine, her work on Red Bull AlgoRhythm earned her a silver and a bronze Loerie. She is passionate about conceptual design and has a wicked sense of finding insights, but nothing tops her collection of desk plants.

Khanyi Mpumlwana
Copywriter, FCB

Not long after she’d sat in the SABC newsroom collecting soundbites, Khanyi knew she needed to do something wickedly intrepid with her time. She managed to worm her way into the YFM Marketing Department, where she did anything from planning parties to writing live reads. That wasn’t enough. She needed something strange. Something she’d have to keep explaining to her parents. Now, Khanyi is a copywriter at FCB Joburg, whose biggest passion is destroying myopic narratives around black people/women and the LGBT+ community. 

In the last 4 years, she’s written ads about bad car parts and teddy bears that steal cheesegrillers, collecting a few awards along the way; such as Pendoring, Ciclope Africa and Creative Circle Awards. However, her proudest year and a half has been spent bringing to life the vibrant energy of the real South Africa, through South African Tourism. Her goal is to find herself in an industry that is inclusive, non-misogynistic and truly representative in all spheres of race, gender, sexuality, socio-economic and (dis)ability status. And, of course, make sure other kids won’t have to explain advertising to their parents. 

Leroy Moeketse
Creative Head, VWV

He’s an Idea Engineer. Claim to fame? Crafting concepts for brands that result in experiences that build relationships with consumers.After graduating from Vega in 2010, Leroy hit the ground running as a copywriting and strategy intern at PublicisSA.

A year later he was heading up LimelightSA’s personal care clients and, three years after that, winning his first Loeries, including a Grand Prix, with South Africa's most awarded branding and design agency, Grid Worldwide Johannesburg. It was here he found his passion for Making Brands Mean Something through strategic-led brand design.

A move to freelance-integrated agency, Troika Imagineering Works, saw him hone his branding and strategic thinking skills, and it wasn’t long before Brand Union came knocking. Then, wanting a new challenge, Leroy moved to Africa’s biggest activations agency, The Creative Counsel, to build BTL expertise with numerous FMCG and corporate brands.To play an active role in bringing his ideas to life, he shipped to hot-shot experiential agency, VWV, where he conceptualises and guides local and international brand experiences.

Liana Liebenberg
Head of Design, FCB

Liana Liebenberg is currently the Head of Design at FCB Joburg. She started her career at The Jupiter Drawing Room doing interdisciplinary design for clients such as ABSA, MTN, SAA and Sasol. Working at several large agencies over the next 10 years she worked on brands ranging from Plascon to Converse to McDonalds.

In 2013 she joined the FCB team. Working with this phenomenal team she has been recognized at Cannes, D&AD, Loeries, Clios, and New York Festivals. Her passion for conceptual African design led to her taking on the role of Head of Design at FCB Joburg in 2017, where she now works with her team to design and create everything from truly African corporate identities to product design and activations.

Moe Kekana
Senior Art Director, King James
Cape Town

After graduating from the Red & Yellow School in 2010, Moe was snatched up by King James Cape Town and joined their team as a junior art director. Starting from the bottom he worked hard under the mentorship of King James’ finest and has spent the last few years working his way to becoming a senior art director. During his time at King James he has picked up awards locally and internationally whilst working on brands such as Santam, Sanlam, Johnnie Walker, Allan Gray, New Balance and Kulula. 

After receiving years of great mentorship at King James, Moe understands the importance of mentoring young creatives and has recently done a lunchtime lecture as a guest speaker at the Red & Yellow School. Moe has always believed in the importance of developing your own creative voice outside the day-to-day duties of the job, and has therefore honed his skills as an illustrator, typographer and photographer.

Neo Makongoza
Copywriter, TBWA

In only 6 years as a digital copywriter, Neo Makongoza, has scored numerous finalists at the Bookmarks (including a win in 2017 for best data-driven campaign), Ad of the Months for his tactical through-the-line work, Loerie Awards, as well as a 2017 Loerie Digital Media finalist, and an Amasa Award for Best Branded Content in 2016. 

In the 10 years Neo has been in the Advertising industry, he’s worked as an above-line and digital copwriter for Native VML, TBWA\ HuntLascaris, Y&R and DraftFCB South Africa respectively.  

Ronell Kerr
Design Director, Xfacta

Ronell’s early career started at Brand Union where she worked on a range of brands from across the African continent – and brought her design beliefs to life through strategic branding, packaging and environment design. She is currently a Design Director at Xfacta, where she lives her passion for making the unimaginable possible.

Ronell has been an industry specialist lecturer at The University of Johannesburg, lecturing final year students on branding and packaging modules for the Student Gold Pack Awards. She currently serves as a board member on the Brand Council of South Africa.

TJ Njozela
Creative Group Head, Net#work BBDO

Bio pending