Jury President

Nicolas Courant
Executive Creative Director Ogilvy & Mather

First Europe then EMEA and now Asia: Nicolas is sharing his creative talent across the world. He started in his native France as a copywriter working on major accounts including Air France, La Société Générale, Pfizer and Seat. It wasn’t long before he was ranked amongst the best French copywriters by CB News. Then Ogilvy beckoned.

Nicolas joined Memac Ogilvy as Creative Director to set up the agency in Tunis, founding OgilvyOne in 2009, OgilvyAction in 2010 and OgilvyPR in 2011, and driving Memac Ogilvy Tunis to the top three most awarded MEA agencies and the top 10 EMEA agencies in 2012. He was appointed to head the newly created Memac Ogilvy MENA Regional Creative Council in 2012.

In his current position, Nicolas has been involved in award-winning creative work for Unilever, Allianz, Coca-Cola and Philips. He adds this recognition to a host of awards from every major international contest in categories that range from film and digital to mobile and direct. His work has also featured on TED’s Ads Worth Spreading.

Sinmisola Hughes-Obisesan
Creative Director, Leo Burnett

Sinmisola Hughes-Obisesan, the first of her name, the slayer of briefs, the all round Wonder Woman, Creative Director Leo Burnett Lagos, warden of Humankind (TM) and transformer of human behavior. 'Sinmi' is an award-winning Creative Director with 13+ years advertising experience on brands pan Africa. Last year she lead her previous agency to win West Africa's first ever EPICA and a WARC global award in 2016, in addition to also winning numerous Africa Crystal awards in her advertising career.

Having served on several judging panels before in Nigeria, she is currently advertising's only female Creative Director and the second ever in the country's entire history. Nominated this year by Marketing Edge magazine for Outstanding Creative Director, Sinmi is very passionate about creativity that puts people and purpose first. 

Svetlana Polikarpova
Digital Transformation Specialist, Right Here

Svetlana has over 7 years’ experience in digital marketing field having worked as a regional brand manager for Sony Electronics in South East Asia, Middle East and Africa for 4 years and over 2 years in WPP-Scangroup as a digital marketing director, she recently started independent consultancy career in Nairobi. In her past two years in Kenya Svetlana has managed the marketing strategies for some of Kenya’s largest brands including: KCB, Barclays, NIC, SportPesa, Britam, UAP Old Mutual and Sony.

She has also been fortunate to have won both local and international awards for the campaigns she has run capturing 2 golds at the MSK, finalist at Loeries and a silver at Dubai Lynx Svetlana brings practical experience and understanding of the core mechanics of running and executing digital campaigns that drive both reputational and business gains for her clients. She is currently launching her own automated influencer and content marketing platform, Tandem Network.

Aginasang Masekela
Creative Director, Ogilvy JHB

Not much is known about Agi. Some say - after a stint freelancing, lecturing and creating apps in his spare time – he decided to go full force into the world they call advertising. In his short time in the industry, he has had the privilege of working on brands such as MultiChoice, Vodacom, FNB, MTV, BET, BMW, SAT & Castle Lite to name a few.

 He has been the recipient of numerous awards at various ceremonies such as the Loeries, Cannes Lions, One Show, D&AD , Assegais and Bookmarks. A deep lover of all things digital – you can always find him trying to stretch the boundaries of storytelling with unconventional mediums. Never afraid to laugh.

Joey Khuvutlu
Managing Director, HelloComputer

Joey is a creative industry entrepreneur and a believer in the power of design thinking and collaboration to affect positive change in society and business. With over 13 years of experience in brand design & brand technology, Joey has successfully founded and led three boutique agencies.

In 2017 Joey joined Hellocomputer as managing director of the Johannesburg office after the acquisition of his agency, Threefold Creative — a digital production agency that developed award winning experiential and marketing technology for brands such as KFC as well as digital platforms for international organizations such as Virgin Unite, the African Leadership Institute and the 2014 C40 Cities Summit.

Veli Ngubane
Founding Partner & Chief Creative Officer, Avatar

A strategist turned creative, Veli has not only co-founded Avatar, but also inspired a new agency offering, YGK, and is part of an exciting new holding company, M&N Brands, which is building an African network of agencies to rival the global giants. Veli serves as Advisory Board Chairman at the Red & Yellow School, sits on the IAB’s Transformation & Education Council, is a DMA Board Member and has judged the Loeries, Apex and AdFocus Awards.

He was also named in this year’s Mail & Guardian Top 200 South Africans. Veli holds a BSocSci (Politics, Economics & Law) from UCT and a postgraduate Marketing & Advertising diploma from the Red & Yellow School. A born entrepreneur taking advantage of the two very economies he was exposed to, Veli is also a brand man (his experience includes BMW, Apple and Investec), deeply committed to disrupting and challenging the advertising industry, “Just being black is not enough; we need black- owned and managed agencies to be world class.”

Constantly learning, constantly innovating, 34-year-old Veli has also learnt the pitfalls of success, “I have learnt that one must define what success means to oneself, as there is a great danger with conforming to the one society creates.”


Annette de Klerk
Creative Group Head, Net#work BBDO

Annette’s career should have started when she received her degree in Information Design, but she realised she liked words more than pictures and now, with over a decade’s experience as a copywriter, she’s a Group Head at Net#work BBDO.

She’s won a couple of local and international awards and made some work she’s proud to show people (and some she isn’t). When she isn’t at the office she’s probably at the sewing machine, the haberdashery, or on the floor, cutting patterns. She does still like taking long scrolls on her phone, looking at pictures of cute animals on the internet, wandering around in the wilderness, cheese and alliteration.

Clyde Mallon
Chief Operating Officer, McCann Worldgroup

Clyde has over 14 years of experience in the technology, digital, mobile and advertising space, helping to create award-winning campaigns on the likes of Vodacom, L’Oreal Paris, Chevrolet, Nestle, Diageo, kulula.com, Microsoft and more. He is one of only 14 members to sit on McCann Worldgroup’s Global Digital Leadership Committee, which represents the 100+ countries in which McCann operates.

In his 5 years at McCann he has successfully lead the agencies digital capability across it’s 37-country network in Sub-Saharan Africa. In this time, he has launched some of the most progressive digital and social initiatives in the country, including the agency’s LIVE digital newsroom and McCann’s Global Digital Learning Programme - ‘pxl for Clients’. Clyde was recently appointed Chief Operating Officer at McCann Worldgroup, South Africa where he is responsible for the on-going development of McCann’s integrated agency offering.

Germari Steenkamp
Senior UX Designer, VML SA

Germari started her career in digital in 2010 after completing a degree in BA Communications (Graphic Design) at the North-West University. Immediately thrown into the practice of User Centered Design as a junior digital designer, she left print design behind and never looked back. She played the role of UI and UX designer for 3 years before focussing on UX alone.

Having been mentored by some of the best in the business, she has designed and defined solutions for retail, automotive, logistical and financial clients alike. Since joining VML SA in 2015, her project count includes: brochure websites, transactional prototyping, various self-service solutions, retail form applications, campaign sites and e-Commerce, to name a few. All the while she manages a team of UX and UI designers and does her part to contribute the mentorship of new UX'ers. 

Helga Stegmann
Owner, Manta Ray

Helga is a User Experience consultant who has worked in the industry since 1999. She started Mantaray, a User Experience agency in 2006 in South Africa, and has been involved with creating innovative products and services for the African market. Her focus is in the digital environment understanding customers and assisting clients in developing products and services that are innovative in meeting business objectives and answering customer needs.

She works from the initial strategy level through to final implementation of the digital product or service. Mantaray is the African partner of the UXalliance which consists of 25 UX agencies worldwide that collaborate on global projects in meeting UX research and design demands. Helga is currently the elected COO of the UXalliance ensuring the strategic objectives of the partnership are met.

John Malan
Musician, Independent

After completing his studies in contemporary music with specialisation in guitar at LA’s Musician’s Institute in 1991, John has worked as a performance and session musician for a number of bands ranging in style from alternative rock to jazz and everything in between. He is currently a founding member of the dark rock band Me’ek.


He has worked in London and Johannesburg, as a freelance songwriter, composer, sound designer, for both commercial and non-commercial music projects in theatre, in bands, in advertising, and a number of artwork collaborations. He currently teaches advanced guitar application and digital music production at Mechasonic, and in this capacity has taught over 1000 students ion 25 years.


Kerry Friend
Executive Creative Director, Independent

With eighteen years experience in advertising as copywriter then Creative Director and Exec Creative Director, I have developed camapigns for a few of South Africa's high profile advertising agencies. I include producing design sprints and hackathons for ad agencies, blue chip clients, the Wits Digital Innovation Hub and government.


As Creative Producer I have designed workshops for cultural institutions to explore new ways of creating interactive musical experiences. and producing. Writinf mf experience spans copywriting for multi-platform campaigns, to long format and have recently contributed to a book, "Creative Superpowers - The Modern Skillset for Creative Problem Solving"

Michelle Kreuiter
Creative Group Head, VML SA

It took Michelle three years of cutting up cadavers at Med School to decide that writing was far more interesting. She packed up her lab coat, apologised to her folks and went to Vega. To their relief, she graduated top of her class and all was forgiven. 

Michelle spent the first 10 years of her career working as an above-the-line Copywriter at some of South Africa’s biggest agencies, on some of the world’s biggest brands. Keen to try her hand at digital, she joined VML in 2012 and never looked back. Whether it’s giving people a platform, or building a new one, she aspires to create meaning amongst all the madness.

Mike Scott
Co-Founder, Nona Creative
Cape Town

Mike Scott is Co-Founder and CEO at Nona, where he's spent 6 years establishing the company as a leading and award-winning, software development studio with a recent focus on blockchain technology and smart contracts. While the company is still relatively young, it has already been awarded with the 2016 MTN Best Consumer Solution Award for OrderIn, Bookmarks awards for Development and Mobile Apps, and Digital Installations and Activations, and a Loerie for its innovative Do You Even Dev game, all under Mike's leadership.

Mike hails from a background in entrepreneurship within the technology sector, having started and successfully exited TSTech and served as Non-executive director on a number of startups. He has since taken on a mentorship role working with entities such as Techstars, Level Up and Entrepreneurs Organisation (EO). He is also an established EO member, and a recognised public speaker, with firm roots in the global emerging tech sector, specifically in the blockchain space.

After partnering with international entities such as Redsands Partners, to explore the potential of blockchain and smart contract technology at a global scale, he has represented the local programming and emerging tech community in London, Australia and New York and continues to explore the potential of development and technology, both locally and abroad.

Mthokozisi Sithole
Senior Copywriter, Joe Public

I love GOOD stories. I love creating them, telling them, reading them and hearing them. That's why I got into advertising, to tell stories people haven't heard, and tell the ones the know, differently. That's who I am and that what drives my creativity. 


Nathan Gates
Creative Technologist, RIOT Network

Nathan began working in the industry when he joined Hellocomputer as their creative technologist working on new media campaigns such as “BG the Tweeting Badger”. As well as running hackathons alongside then ECD Kerry Friend to produce events such as the “Labello Electric Kiss”.

Upon receiving the opportunity to lecture at the University of The Witwatersrand in the Digital Arts he went freelance to accommodate collaborations with the likes of Yuri Suzuki, onedotzero, The Fakugesi Festival and most recently Plataforma Bogotá. He is currently working for RIOT Network, a tech startup in the IoT space.

Neo Makongoza
Copywriter, TBWA

In only 6 years as a digital copywriter, Neo Makongoza, has scored numerous finalists at the Bookmarks (including a win in 2017 for best data-driven campaign), Ad of the Months for his tactical through-the-line work, Loerie Awards, as well as a 2017 Loerie Digital Media finalist, and an Amasa Award for Best Branded Content in 2016. 

In the 10 years Neo has been in the Advertising industry, he’s worked as an above-line and digital copywriter for Native VML, TBWA\ HuntLascaris, Y&R and DraftFCB South Africa respectively.  

Nick Argyros
Founder & Managing Director, INJOZI Digital, Audio Militia, GotBot

After years of experience in a multitude of creative and technology-based disciplines, Nick Argyros is now the co-founder and director of INJOZI Digital Design, Audio Militia and GotBot AI Solutions.

Establishing the INJOZI Digital team in 2008, Nick has headed the agency for over a decade, receiving numerous accolades along the way, including multiple Promax, Bookmark, Midas, Clio, FWA and Loerie Awards. Audio Militia has similarly seen glory at the Loeries under his curatorship, and was even recently credited on a Cannes Grand Prix winning project.

The newest member of his growing business conglomerate, GotBot, was selected as one of the Top 10 start up companies on the African continent in 2017. Nick’s undeniable experience in the machine-learning sector has also seen him presenting, demonstrating and introducing the product to local and international audiences, from WPP Stream to Viva Tech Paris 2018.

Phillipa Hickman
Senior Java & Medallion Team Lead, VML SA

Phillipa started using computers when her i386 could still boot up DOS from a floppy disk and the screens were monochrome. She zipped her high school programming projects across multiple stiffy disks and played minesweeper on Windows 3.1.

She has been coding for more than 20 years and has spent the last 10 years working for VML SA (previously Cambrient and Native VML). Phillipa currently leads the VML SA Medallion Code Team in Cape Town, which works on accounts such as Absolut, Chivas, Jameson, TFG and WCED.

PJ Eales
Creative Director, Publicis Machine
Cape Town

PJ is one of the local industry’s old hands having entered the business way back in 2002. Since then he has spent time at almost every major agency group in South Africa including Ogilvy, Leo Burnett, FCB, Lowe Bull, King James and Metropolitan Republic.

He joined Publicis Machine in 2015, being promoted to Creative Director in 2016 and is now responsible for the day to day running of the Red Bull, Emirates, DirectAxis Financial Services and The Glenlivet and Pernod Ricard Corporate Communications accounts. PJ has been recognised at local and international award shows including Cannes, D&AD, The Eagles and The Loerie Awards having been awarded Bronze, Silver and Gold Loeries as well as the coveted Black Eagle.

Rob Cowie
Head of UX Design, Discovery

Rob is an experienced design leader and is passionate about anything digital, especially in combining technology and design to create exceptional experiences. User-Centred Design, Design Thinking, and User Experience are his areas of expertise, and his goal is to promote these disciplines by creating and implementing strategic initiatives, building and managing effective teams, and constantly innovating in the space.

He enjoys sharing his knowledge and experience through running courses, part-time lecturing, presenting, blogging and speaking at conferences. He is currently Head of User Experience and Design at Discovery.